Why Your B2B Sales Engine is Broken (And How AI is Fixing It) ~via Michael Fraser
Really solid point via my dear friend and colleague Michael Fraser… “Speed to Lead” is absolutely real, and the gap between fast and slow keeps getting wider. What I like about your approach is that you’re focused on making teams faster and more informed, not just adding noise.
Excited to see how he and Jay Thornton are building this next generation of sales engines… it’s practical, timely, and exactly what people need right now. /Ted
In a world where leads arrive from everywhere — LinkedIn DMs, website forms, referrals, and emails — the “traditional CRM” has officially become a bottleneck. Most sales teams are spending 60% of their time on data entry and lead research instead of actually selling.
We’ve reached a tipping point. The “self-directed buyer” now views three to five pieces of content before they ever speak to a human. If your response time isn’t instant and your outreach isn’t personalized, you’re invisible.
That’s why we built LeadMachine.
We didn’t just want to build another database; we wanted to build a sales engine. LeadMachine is an AI-enriched CRM designed to:
Capture Effortlessly: No more manual entry. Whether it’s a WordPress form or a social DM, it’s synced instantly.
Enrich Automatically: Imagine knowing a lead’s budget, timeline, and company background before you even say “hello.”
Summarize with AI: Get a full context of a prospect’s history in seconds, not hours of digging.
The B2B landscape is shifting from “volume” to “intelligence.” Are you ready to lead the charge?
Read the full breakdown on the LeadMachine Blog or join our early access waitlist.
